August means a few things. Some nations east of the pond shut down for summer vacation. The NFL is in the midst of training camp. The Perseids meteror shower. Internet security suite providers rush to finish beta and release their Internet Security 2011 and Antivirus products before Q4. Laggards in the rush to release may not make it into the print edition of Internet Security round-ups that have early deadlines. They may find that buying decisions are being made using a 2010 review with people comparing 2010 product reviews to a competitor's 2011 release and current review.
Look for publications like PC Magazine (Rubenking), PC World (Mediati, others?), and PCPro (Graham-Smith) to get reviews of the 2011 Internet Security suites into their review queue once the products are released. Computerworld may take a little while longer since they reviewed 9 2010 suites in July “9 security suites: maximum protection, minimum fuss”. http://www.computerworld.com/s/article/9179499/9_security_suites_maximum_protection_minimum_fuss_ .
Below is the status of where some of the major security vendors are with respect to their consumer 2011 offerings (as of August 6). The list isn’t exhaustive. Sophos is business focused security play, so they’re not included below. Where a public beta is available, individuals should be able to register and download product.
Internet Security 2011 Shipping
• Panda Security – Panda Internet Security Suite 2011 is released! http://www.pandasecurity.com/usa/homeusers/ Germany based AV-Test has tested the product.
• Webroot - Webroot Internet Security Complete 2011 is released! http://www.webroot.com/En_US/consumer.html It has already been reviewed by PC Magazine.
The 800 Pound Gorillas - Beta
• McAfee - Total Protection is available in public beta. http://beta.mcafee.com/betamcafee/Home.aspx?cookieCheck=true
• Symantec - Norton Internet Security 2011 suite is in public beta. http://www.symantec.com/norton/beta/
• Trend Micro – Their Syncsort product is in beta but not their security suite. https://www.trendbeta.com/pages/main
Others in Beta
• AVG Technologies – Consumer security suite is in public beta. http://www.avg.com/us-en/29571
• BitDefender - BitDefender has a pair of consumer products available in public beta. http://beta.bitdefender.com/
• ESET – Their Mac AV product and a mobile security product. http://beta.eset.com/
• F-Secure – A public beta of F-Secure Internet Security 2011 is available. http://www.f-secure.com/en_EMEA/downloads/beta-programs/home-office/is2011beta/registration.html
No Beta Available?
• Avast - ????
• Avira – No products are available in their current beta program.
• Kaspersky - No public beta for their consumer product seems to be available. PC Pro seems to have reviewed 2011 but the product isn't on Kasperky's web site.
• ZoneAlarm – Only their free firewall.
What New Will Be In 2011 Internet Security Suites?
It will vary. Some of the above sites will have you agree to not publish any information about the beta before you can download the software. For competitive reasons, internet security providers are under pressure to incorporate new features. At the same time, industry pundits are complaining about bloat ware. Some surveys are showing that many are people are satisfied with basic protection. There’s a perception that any slowing down of a PC/laptop is due to the security software. Avira, Avast, AVG Technologies, and PC Tools (owned by Symantec) provide free basic protection and then encourage you to upgrade to a more comprehensive solution. Also, look for internet security vendors not stressing new functionality to promote things like: improved detection, smaller footprints, faster scanning time (though you can always schedule scans when you're aware from your laptop), and other under the hood enhancements.
For those interested in learning what constitutes test best practices, go to the Anti-Malware Testing Standards Organization (AMTSO) web site. www.amtso.org
Saturday, August 07, 2010
Internet Security 2011 - The Rush to Release
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1 comment:
What should worry AVg about an IPO is the rate of decline of price points in their primary and only market space (AV Suites). They would have to be sustaining a phenominal license growth rate to sustain even a modest revenue growth.
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